Built for Progress and Grounded in Integrity
Turning strategy, creativity, and execution into work that is elevated, connected, and meaningful.
CoopedUp is a creative consulting co-op uniting a flock of cross-disciplinary leaders across brand strategy, advertising, HR consulting, and culture transformation.
We create authentic work that connects internal culture and external brand into one cohesive story people can feel and trust, because the current of culture flows in the moments between meetings.
Values are not just stated. They are embedded into how work gets done so corporate citizens lead as proud brand ambassadors.
CoopedUp shifts behavior, strengthens belief, and changes people for good.
Douglas "Coop" Cooper
FOUNDER & EXECUTIVE CREATIVE DIRECTOR
CoopedUp was founded after years of seeing values live in decks instead of daily experience.
With nearly 20 years across advertising, PR, and organizational strategy, Coop has supported visionary brands from startups to Fortune 100 companies, including partnerships that secured billions in new growth.
He has been crafting "Moments of Delight" his entire career, helping organizations align culture and brand in ways people can feel.
Coop is based in New York. When he's not building culture that resonates, you can find him on a yoga mat, at the pickleball courts, or camping.
A Flock of Cross-Disciplinary Leaders
Strategy Syndicate
Translating complex problems into actionable insights
Shaped through discovery and research with AI-enabled analysis that identifies pain points, viable options, and solution pathways
Culture Crew
Building belonging into how work gets done
Aligning leaders on habits and rituals that anchor values in behaviors and decisions to build trust at scale for greater impact
Design Den
Crafting consistent visuals and voice across communications
Creating bespoke design systems and messaging frameworks that sharpen clarity, reinforce consistency, and drive adoption
Client Concierge
Coordinating efforts to maintain alignment and momentum
Delivered through high-touch coordination and proactive support that keeps momentum steady from start to finish
OUR VISION
Building Cultures that Perform for the Evolving Workplace
Our Mission
Creating workplaces where belonging thrives, communication inspires, and values drive meaningful behavioral change.
Our Vision
We lead with authenticity, design with empathy, and believe culture is shaped by daily actions that create lasting behavioral impact and belonging.
Our Approach
Supporting impact-driven organizations by aligning internal culture and external brand through strategic communication and intentional design.
Come Fly with the Flock!
Ready to shape the future of how work gets done?
Apply to be part of the Co-op!